Find your Sales Freelancer

Product marketing in Germany by a commercial agent, distributor or importer

Independent commercial intermediaries

The commercial agent

Advantages

Independent Sales Professionals are paid on commission. Having a Sales freelancer it does not represent a fixed cost.

The Points to Take into Account

The agents are have often “multi-card”. This means they have couple of different products on their portfolio to propose different products for their clients.

Elements to Motivate an Agent

There is often used profit sharing on sales.

The commission Structure

In general 20% is asked. In Germany the sales agents often request an advance on commission to help establish a new product, even if it is complementary. This advance is used to help starting with new products. This is a common practice, however not an obligation.

Breach of Contract

See here a contract model. http://www.cdh-wdgmbh.de/en/index?cate=687
The European Directive 86/653 / EEC establishes a minimum protection for commercial agents.

Finding a Commercial Agent

Organization of commercial agents http://en.cdh.de
Finding a Commercial Agent in Germany : www.upinsales.com
 
Finding Help

Trading companies specialized in import-export
Investment promotion agency in Germany http://www.gtai.de/GTAI/Navigation/EN/invest.html

Recommended Resource

Commercial portal of Germany : http://www.ixpos.de/IXPOS/Navi.../your-business-in-germany.html